‘Life Needs Truth’
The New York Times

In the year everything changed, we showed how journalism helps us live.

A campaign about how The New York Times’ journalism can help us through every part of our lives. A visual poem of sorts, built from the Times' journalism, it celebrates the relationship we all have with the journalists and their writing. The campaign looks to show how The truth is essential in guiding us through the change, chaos and unpredictability of life right now.

Creative Direction, Direction, Design