Toby + Laurie

About

We make ideas and campaigns, through film, print, product design alternative and digital media for a mix of global brands, small business and our own ventures. 

About

 

 

Toby Treyer-Evans and Laurie Howell are multidisciplinary Creative Directors currently working at Droga5, New York

Starting working life as Industrial Designers they drew chairs, designed ceramic air conditioners and developed digital products across London, working in Sir Terance Conran's studio amongst others. In 2010 they decided they wanted to move into advertising - taking this background and applying it to campaigns.

They cut their teeth at JWT London, working out what advertising was and how it was done. In 2012 they moved to Wieden & Kennedy, London to forget about all of that, race with Honda, play footy with Nike, make Chocolate Coin Machines and get people to gamble for fresh juice. 

In 2015, they moved to New York to join Droga5, since then they have written and created some of the world's best known campaigns for Google, Under Armour, Christies and HBO. They have spoken at Tedx and Princeton and have been recognised internationally for their work.

 

Select Clients

 

 

 

 

 

 

 

Select Press

Google
Under Armour
Nike
HBO
Christies
Honda
Three Mobile
Samsung
Orange
Marks & Spencer
LG
CocaCola

 

Time Magazine
New Yorker
New York Times
Fast Co
Guardian
Fortune
Daily Mail
The Sun
It's Nice That Annual
D&AD Annual

 

Lenovo
Unilever
Reckitt Benkiser
Debenhams
The Hackney Brewery
Erin O’Connor
WWF
De Beers
Care for the wild
Tesco
D&AD
Timex

 

CNN
BBC
ABC
Sky
Hypebeast
Vice News
Fader
Pitch China

 

Select Awards & Recognition

 

 

2 X D&AD Yellow
2 x Graphite
2 x Wood

1 X Cannes Grand Prix,
5 X Cannes Gold
5 x Cannes Silver
1 x Cannes Bronze

6 x One Show Gold
3 x One Show Silver
1x  One Show Bronze

2 x Webby Winner
3 x AICP Awards

1x Andy Gold, 1 x Silver
1 x Clio Gold, 2 x Silver
1 x Effie Silver, 1 x Effie Bronze

Ad Age · Top 5 Global Creative Team of the Year · 17
Cannes Independent Agency of the Year 16 · Droga5
AdWeek Agency of the Year 16 · Droga5
AdWeek Ad  of the Year 16 · "Phelps'
AdWeek Femvertising Award
Best Campaign AICE Award

Winner. IDEA Award, Industrial Design Society of America, 2011
2 x BluePeter badges 1995 :)

 

Talks, Interviews & Exhibitions

 

Speakers Princeton 2018
"One way to sell a painting for $450M"

Speakers TEDx 2014
"Putting Feeling in the future"

Pitch China

It's Nice That Annual 2012

Campaign Magazine, 2011
'Why we love Toby & Laurie'

V&A Museum, London, 2012
"Hackney Brewery Beermats Archived"

Saatchi Gallery, London 2010

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